From the Tru Western website:
Discover Tru Western's signature fragrance brands infused with the raw character and freedom of the American West.
Fragrances, Tru Western
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Add ReviewSignature men and women fragrance brands infused by the character of the American west. For men, fragrance collections include 'Cowboy', 'Outlaw', 'Leather' and 'Wind and Timber'; for women, collections include 'Lace', 'Southern Soul', 'Wild and Free' and 'Wilderness'. Founded in 1969, as one of America's first independent fragrance companies.