Blauer's was born in 1975 in Big Bear Lake, CA, by a couple of ski bum brothers who decided the whole 9-5 office thing wasn't for them. They started out renting toboggans and skis out of their Grandfather's tiny real estate office and they quickly realized Big Bear was the future of SoCal Skiing. Fast forward 40+ years and that real estate office has now turned into a 10,000 sq. ft. snowboard haven, and those toboggans and skis have now turned into the largest selection of snowboard gear in the valley.
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