SMX Social Charity Event sponsored by Best of the Web

"Best of the Web & IMNY Charity Bash Raises $5,000 for the Leukemia Society!"

On Monday October 15th, 2007 Best of the Web, together with the Internet Marketers of New York, hosted the first SMX Social Charity Event Blow-Out raising money and awareness for the Leukemia & Lymphoma Society. The event was a huge success thanks to a great turn-out from the SMX Social Media Conference attendees as well as local NYC area internet marketers who made a point to come network with the influencers in our field. With more than 85 event attendees each contributing $40 to the cause and supporting an exciting raffle and prize drawing, we were able to raise a total of $5,111 that was directly contributed to the Leukemia & Lymphoma Society. Amidst the backdrop of a beautiful fall evening in downtown New York City, the drinks were flowing, the energy was high, and the people were happy – some industry veterans even took the opportunity to show their “softer” side.

"This was our best fund raiser to date – bar none" says Brian Prince, CEO of Best of the Web. "We were able to rally the movers and shakers in the social media space to help promote awareness and attendance to this event. It was a tremendous team effort, and we thank everyone who stepped up to help us raise the stakes for such a worthy cause." Special thanks go out to Greg Niland for organizing, promoting and hosting the event, Chris "The Czar of Social Media" Winfield of 10e20 as well as to Marty Weintraub of aimClear for championing the cause in a major way – in fact, Marty’s poignant and touching post on his own battle with Stage 3B Lymphoma was the spark for the rally cry heard around the blogosphere to attend and support this worthy event. "The funds raised tonight will help the Society fulfill its mission - funding research for cures and helping patients and their families as they go through their cancer journey," said Michael Osso, Executive Director of the New York City chapter of The Leukemia & Lymphoma Society.

So a big thanks to all who helped organize, promote, and ultimately attended this historic event – it was a case study in using social media to increase awareness and better humanity – all in the name of having a great time with good friends and making the world a better place. At Best of the Web, we can’t wait until the next event to be held during SES New York 2008. Details coming soon….

More BOTW SMX Charity Event photos

About The Leukemia & Lymphoma Society

The Leukemia & Lymphoma Society®, headquartered in White Plains, NY, with 68 chapters in the United States and Canada, is the world’s largest voluntary health organization dedicated to funding blood cancer research and providing education and patient services. The Society’s mission: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. Since its founding in 1949, the Society has invested more than $550 million in research specifically targeting leukemia, lymphoma and myeloma. Last year alone, the Society made 5.1 million contacts with patients, caregivers and healthcare professionals.

About Best of the Web
"The Internet's oldest directory," Best of the Web got its start in 1994 by empowering the burgeoning online community to nominate and vote for best-of-class websites in a variety of categories. As the Internet grew in popularity, Best of the Web evolved into a comprehensive directory categorizing content-rich, well designed websites. Today, whether the topic at hand is choosing a college, refinancing a mortgage or planning a party, Best of the Web provides meaningful guidance to many an Internet user. For more information on the Internet's oldest directory, visit