Best Places to Buy Swimsuits Online

Swimsuit time is coming up, and many sun lovers out there are ready to slather on the sunscreen, head to the pool, and don their new bikini or one-piece. If that’s you, but you still need to find that new swimsuit, then you need to decide whether you are going to buy your new swimsuit at a store or if you are ready to go online to find your summer wear. 

Why Shop For A Swimsuit Online

If you prefer to get dressed and drive for miles, only to have to find a parking spot, then shopping in person may be for you. And If crowded stores, limited selections, and unflattering fluorescent lights appeal to you, then in person shopping is your best bet. But if all that doesn’t interest you, maybe think about shopping online.

There are many advantages to shopping for a swimsuit online. First of all, you can shop in whatever you are wearing, even ragged PJs. All you have to do is take a seat in your favorite chair, grab your phone, tablet, or laptop, then open up a browser. After that, just browse the sites listed below and find what you like. You can read reviews, place your order, then try it on in the comfort of your home when it arrives. If this all sounds better to you than the in person experience, you may be ready to find your new swimsuit online.

Disadvantages Of Shopping Online

Buying online can be much more relaxed and has many advantages, but there are some disadvantages. For one, you can’t try it on before you buy. Most sites have a fit guide, explaining how and where to measure. They have a sizing chart, and it should be easy to find a suit that’ll fit. But then you know there are many times when it isn’t quite as easy as that. 

This leads to the second problem: returns. While some retailers have local storefronts, making returns easy, not all do. Sometimes you need to ship it back, which means repackaging it. Some don’t even allow returns, so you’ll need to keep a close eye on their return policy.

There’s another problem related to the fit problem: Does it look good on you? Sure, it looked great on the model online, but does that mean it’s going to fit your skin tone, hair color, body style? No, it doesn’t. Which means you may have to return it once you try it on.

You also have to wait for it to arrive after you order, while shopping in person gives instant gratification. Sometimes this can be two days, sometimes much longer. Check the shipping policy before you order.

And lastly, you can’t feel the fabric. You can’t see if it feels smooth or scratchy. And you can’t get an idea of the weight of the fabric, which means it may be way too light and show through when wet. 

Best Places To Buy Swimsuits Online

If you decide the advantages of shopping online outweigh the disadvantages, then the following are some of the best places you can look to get your next swimsuit so you can be ready for the sunny weather.


Amazon is the place you can get electronics, food, and everything else. They also sell a large variety of swimsuits in styles ranging from slinky bikinis to modest one-piece suits. You get to select from one of the largest selections around. 

If you are an Amazon Prime member, you may be able to get two-day shipping for free. Whether a Prince member or not, you can see more reviews than almost anywhere. This is good, because sometimes you will find out reviewers’ experiences with how a suit fits, its texture, and the quality of the material they made the suit from. 

Something to keep in mind when ordering on Amazon is you may be buying from a third-party seller. This is someone other than Amazon selling their goods on Amazon’s site. While it is not always a problem, there are some unscrupulous sellers out there. Try to look at the reviews to see if anyone had a problem with the seller. If they don’t have many reviews, you may want to think twice before ordering from that seller. Some sellers also have long ship times, so keep an eye on that.

Swimsuits For All

Swimsuits For All has a selection to fit a wide variety of body types. They have a great plus-size selection. If you have an athletic figure, an hourglass figure, or anything else, you can find a suit here that fits you well and makes you happy. Whether you are looking for a swim dress or an underwire bikini, they have it, and many are available in sizes ranging from 4 to 40 or more. There is a nice mix of the latest trends and timeless classics for you to choose from.

While many of the suits at Swimsuits For All are on the pricey side, they do have a nice clearance section where you can grab a great suit for a bargain price. They also have a nice return policy. You can try on a suit and you have 60 days to return it if it doesn’t work out for you.


While this may not always be one of the first places you think of when shopping for swimsuits, it should be. Target may be your favorite destination for laundry detergent, groceries, or a nice desk lamp, they actually have a nice selection of swimsuits as well. 

Target has a selection of swimsuits on their site that will work for almost anyone, often at a low price. This includes swim rompers, bikinis, tanks, and even maternity swimsuits. Their site has a nice feature that lets you see if the suit you’re looking at is available in your local store. That’s something many other online retailers can’t offer. 

The return policy for swimsuits bought from Target is also an advantage of buying from them. You can return the suit within 90 days, either by mail or in any Target store. This is another advantage of buying from a seller with both online and physical stores.


Asos is a UK retailer of affordable swimwear. They have a diverse collection, including many of the latest trends. It is a great place for people of all body types to find a suit, but they have a limited selection of plus size, maternity, and petite sizes.

The fact that Asos is in the UK means many US customers may shy away from ordering from them because of shipping. Shipping can take a while, but their shipping prices are low. They also have a premier delivery plan, which gets you unlimited express shipping to the US for an entire year. This speeds up the shipping process and saves you money if you buy there often.

They also have a good return policy, allowing you to print a label and ship your unwanted item back within 28 days for a full refund. This lets you order your suits, try them on once they arrive, then send back the ones that don’t fit. 


You may know Aerie as a child brand of American Eagle. Aerie is already well known for their underwear and workout gear selection, but they also have a great selection of swimwear. The prices on their swimwear aren’t very high to begin with, and they have a lot of sales. 

Their swimsuits are comfortable and easy to wear. Watch out if you are looking for a range of plus size suits, because they don’t have a large selection of those. Also be aware that some styles sell out quickly.

Returns are easy for Aerie swimsuits. Because American Eagle owns this brand, you can return them in person to any American Eagle store or to the Aerie stores. You can also return them online.

Lands’ End

Lands’ End offers up a range of classic swimsuits, and they are especially great for modest one-piece suits and suits that are not overly revealing. They offer a large number of suit designs, including suits designed specifically for women who have had mastectomies. There’s also a good selection of kids’ swimwear.

While Lands’ End doesn’t have a large number of physical stores, you can return your online purchase to any of them. You can also return the items by mail. They have a generous policy that allows up to 90 days for a full refund, or even longer for a store gift card matching the purchase price.

Everything But Water

Everything But Water has an expansive collection of swimsuits for almost everyone. Their swim tops have a reputation for fitting well and offering good support. They are especially great for the ladies with a larger bust, as their sizes go all the way up to G-cup. 

Everything But Water also has a great selection of cover ups and resortwear. This includes items such as sundresses and tunics. 

Their prices aren’t cheap. But they do have a good return policy. Every order in the contiguous US comes with a return label. Shipping is free on orders over $100, as is the return shipping. For returns on orders under $100 they charge an $8 return fee.


Modcloth is known for their retro vibe. They have a mix of vintage-inspired one-piece, high-waisted bottoms, and even swim dresses. You can find a great variety of patterns, colors, and styles for all body types. 

The swimwear at Modcloth is pricy, but their swimwear is high-quality. Their return window is 30 days for a full refund, 60 days for store credit. If you take store credit within 30 days they will kick in an extra $5 to your total, so you’ll have a little extra to put toward something else you’ll love.

Nordstrom Rack

Nordstrom is known for their quality clothing, and that continues with Nordstrom Rack. They offer some of the same swimsuits as the regular Nordstrom stores, but at a fraction of the price. Their styles vary, and include tankinis, triangle-top bikinis, one-piece suits, and nearly every other style you can think of.

They have very reasonable shipping prices at Nordstrom Rack. Standard shipping is $7.95 on orders under $89 and free on orders over that total. You can get free shipping to your local store, meaning you can buy online and pick it up in store without having to pay any shipping costs.

While their prices and shipping are great, they also have a nice return policy. You have 45 days to return your items to any Nordstrom, Nordstrom Rack, or through the mail. 


Zaful has a lot of great swimwear at a very low price. Most of their suits are under $20, which makes this the winner when it comes to cheap pricing. They have a wide variety of common and unique designs, and they have styles to fit many body types. Their selection includes everything from one-piece suits to skimpy bikinis, so you can show as many curves as you are comfortable with during your next beach trip.

Their shipping prices are a little higher than some, costing you nearly $15 to ship any purchase less than $19. This isn’t great, considering you could find a suit for $15 and end up paying $30 by the time it gets to you. On the other hand, shipping costs gradually decrease as you spend more, and if you spend over $59 your order ships for free.

Zaful allows returns for 30 days. If they send the wrong item or the swimsuit is somehow damaged, they pay the shipping. But if you order the wrong size, you have to pay shipping back to them. Some swimsuits may not fit to size as you expect, so be careful about the sizing and read the customer reviews carefully before you order. 


Cupshe is another place to get stylish and affordable swimsuits at low prices. They have a selection of fun florals, tropical patterns, ruffles and more. Their range includes one-piece suits, plus size, bikinis, and beachwear. There’s also a sale section, where they discount their already low prices on some items. Many of their suits offer moderate or full coverage, while some show a whole lot more. While their suits aren’t the highest quality, they aren’t bad, considering the cheap prices.

Shipping costs are low for customers in the contiguous US. Orders under $40 are only $2 for expedited shipping, and free for orders over $40. You can also opt for express shipping, which is $12 for orders under $60, $9 for orders from $60-100, and free above that. Those in other US territories or in other countries will pay more for shipping, though even that is very reasonable.

Cupshe accepts returns within 30 days of receiving your shipment. That gives you enough time to try on your new swimsuits to make sure they are what you were looking for. Some of their suits may fit looser or tighter than expected, so read the reviews before ordering to help avoid the need for a return.

With all these great places to shop online from the comfort of your home, you no longer need to brave the crowds to search for your next swimsuit.

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